Best of November 2016: Articles for Independent Pharmacies

6 Tips for a Successful Holiday Direct Mail Campaign by Elements magazine | pbahealth.com

Have you seen the latest from Elements magazine this November?

Each month, we publish multiple online-only articles about what’s happening in the pharmacy industry and what you need to know to improve your independent community pharmacy. We share information ranging from retail tips, to pharmacy operations ideas, to the latest advancements in pharmacy technology. You’ll find checklists, tips, success stories and expert advice for pharmacy owners and managers looking to move their businesses forward.

Take a look at our most popular articles from November.


 

6 Tips for a Successful Holiday Direct Mail Campaign by Elements magazine | pbahealth.com

 

While promoting your business on social media and participating in community events are great ways to market your pharmacy during the holidays, there’s one strategy you don’t want to forget about: direct mail. We gathered a variety of tips to help you create a successful direct mail campaign for your pharmacy this holiday season.


 

Best of November 2016: Articles for Independent Pharmacies by Elements magazine | pbahealth.com

November is American Diabetes Month, a national health observance recognized every year to bring attention to diabetes and its effect on millions of Americans. We explained some ways to showcase the observance in your independent community pharmacy this November (or anytime.)

For patients with diabetes, proper care may start with filling prescriptions, but there’s so much more that goes into living with the disease—and staying healthy. We shared five ideas that go above and beyond providing prescriptions to help your pharmacy’s patients manage their diabetes.


 

7 Ways to Promote Your Pharmacy This Thanksgiving by Elements magazine | pbahealth.com

Consumers are projected to spend an average of $936 this holiday season, according to an October 2016 consumer survey by the National Retail Federation® (NRF). We compiled seven tips to help you effectively market your independent community pharmacy during Thanksgiving—and all season long.


 

Best of November 2016: Articles for Independent Pharmacies by Elements magazine | pbahealth.com

Are you thinking about opening an additional location for your independent community pharmacy? We identified 10 things you should consider before opening a new pharmacy location.

Small Business Saturday® is another event celebrated in November. We shared some tips to help you prep for this year’s event and encourage others to shop small at your pharmacy.


 

6 Parts of Your Pharmacy That Need to Be Organized ASAP by Elements magazine | pbahealth.com

Don’t let a lack of organization derail your pharmacy’s future. Lead your pharmacy to success by getting these six aspects of your business organized.


 

Best of November 2016: Articles for Independent Pharmacies by Elements magazine | pbahealth.com

Did you know that your independent community pharmacy can play a valuable role in helping reduce hospital readmissions? We identified a few services your pharmacy can offer to help reduce hospital readmissions and improve quality measures.

When your employees are energized and exude positivity, productivity increases and your pharmacy thrives. Check out these 10 ways to boost morale and re-energize your pharmacy team.

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