Are you getting the most you can out of your pharmacy’s Facebook page? Understanding your fans and how they interact with your page can give you an advantage when deciding…
Technology
Online Health Information: Cure Cyberchondria in Your Pharmacy
Are your patients cyberchondriacs? Seventy-two percent of Internet users search online for health information, and 35 percent specifically look online to diagnose a medical condition, according to Pew Research Center.…
How to Use Facebook Insights
If your pharmacy has a Facebook page, then you probably want to know how to get the most out of it. Facebook offers analytics tools called Facebook Insights to all…
A Guide for Promoting Your Pharmacy with Email
If you aren’t using email promotions, your pharmacy is missing out on one of the best marketing tools you have at your disposal. Email promotion can help you reach the…
3 Things Not to Do on Social Media
Social media is a great way to market your pharmacy, engage with your patients and connect with others in your profession. While it’s fun to interact with your patients in…
How Facebook’s New Rules Could Hurt Pharmacies
Facebook recently announced new rules regulating posts from business pages. These new rules could potentially filter out your pharmacy’s promotional posts from your patients’ news feeds on Facebook, making your…
Rethinking Robotics: Automation for Independent Pharmacies
Between filling scripts, counseling patients and providing additional services, independent community pharmacies often have more tasks than they can complete. But there are tools that can help your business by…
Common Online Complaints & How to Respond
Websites and social media pages are a great way to reach new patients and to keep in touch with your current ones, but dealing with negative online comments can be…
How to Connect With Baby Boomers on Facebook
Facebook tends to be associated with a younger crowd, but surprisingly you can use this social media platform to connect with the quickest-growing demographic of social media users—baby boomers. People…
Health Apps: What You Need to Know
Using apps on smartphones to monitor health conditions is one of the latest trends among patients. As more health apps continue to enter the market, it’s important to stay informed…
Have You Googled Your Pharmacy?
Does your pharmacy have a website? Even if you don’t, that doesn’t mean your business isn’t represented online. A simple Google search might reveal a web presence you never knew…
Inside Your Facebook Page: Discover Facebook Insights
Are you getting the most you can out of your pharmacy’s Facebook page? Understanding your fans and how they interact with your page can give you an advantage when deciding…
Online Health Information: Cure Cyberchondria in Your Pharmacy
Are your patients cyberchondriacs? Seventy-two percent of Internet users search online for health information, and 35 percent specifically look online to diagnose a medical condition, according to Pew Research Center.…
How to Use Facebook Insights
If your pharmacy has a Facebook page, then you probably want to know how to get the most out of it. Facebook offers analytics tools called Facebook Insights to all…
A Guide for Promoting Your Pharmacy with Email
If you aren’t using email promotions, your pharmacy is missing out on one of the best marketing tools you have at your disposal. Email promotion can help you reach the…
3 Things Not to Do on Social Media
Social media is a great way to market your pharmacy, engage with your patients and connect with others in your profession. While it’s fun to interact with your patients in…
How Facebook’s New Rules Could Hurt Pharmacies
Facebook recently announced new rules regulating posts from business pages. These new rules could potentially filter out your pharmacy’s promotional posts from your patients’ news feeds on Facebook, making your…
Rethinking Robotics: Automation for Independent Pharmacies
Between filling scripts, counseling patients and providing additional services, independent community pharmacies often have more tasks than they can complete. But there are tools that can help your business by…
Common Online Complaints & How to Respond
Websites and social media pages are a great way to reach new patients and to keep in touch with your current ones, but dealing with negative online comments can be…
How to Connect With Baby Boomers on Facebook
Facebook tends to be associated with a younger crowd, but surprisingly you can use this social media platform to connect with the quickest-growing demographic of social media users—baby boomers. People…
Health Apps: What You Need to Know
Using apps on smartphones to monitor health conditions is one of the latest trends among patients. As more health apps continue to enter the market, it’s important to stay informed…
Have You Googled Your Pharmacy?
Does your pharmacy have a website? Even if you don’t, that doesn’t mean your business isn’t represented online. A simple Google search might reveal a web presence you never knew…